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Facebook Live tests video shopping feature for merchants | Mobile Marketer
Facebook Live, the social network's video-sharing service, is testing a feature for merchants to demonstrate and describe products for viewers to buy, it confirmed to TechCrunch. The social giant is testing the feature in Thailand, where it has piloted other features such as home rentals in its Marketplace section.
Facebook users can take a screenshot of a product shown in the videos and use the Messenger chat app to send the image to the merchant. That seller can then request direct payment through Messenger to complete the transaction, from which Facebook doesn't currently take a cut of revenue.
A community of independent sellers in Thailand have used Live to offer products such as cosmetics, handbags and clothing and demonstrate how they're worn or used. Facebook said it's currently not planning to add more sellers, but merchants can join a waitlist to potentially participate in the pilot.
facebook  livevideo  im  ecommerce  workarounds  apac 
1 hour ago by dancall
Facebook relaunches search ads to offset slowing revenue
The reintroduction of search ads could open an important new revenue stream at a time when Facebook’s revenue growth is quickly decelerating as it runs out of News Feed ad space, the Stories format that advertisers are still adapting is poised to overtake feed sharing on social apps and users shift their time elsewhere. In Q3 2018, revenue grew 33 percent year-over-year, but that’s far slower than the 49 percent YOY gain it had a year ago, and the 59 percent from Q3 2016. While 33 percent is still relatively swift for a 14-year-old company and Facebook is far from in existential crisis, the revenue growth rate has been the focus of this year’s earnings calls and sagging projections about it have caused massive slides in Facebook’s share price.
dd  Facebook 
2 hours ago by motiveunknown
Super Christmassy, with the stockings and all
ifttt  facebook 
2 hours ago by anotherkevin
Why Amazon is a ‘bully’ and Facebook and Google are ‘the enemies of independent thought’
“That was my frustration when I went and talked to the Justice Department about Amazon,” Foer said. “It’s like, ‘Well, they’re actually hurting consumers over the long run by hurting producers. And they’re behaving in a bullying sort of way. Maybe not to consumers, but to producers. Why in God’s name can’t you see the harm?’ And they just couldn’t see it because it was so outside of the current paradigm under which they’re operating.”
amazon  business  facebook  google  internet 
3 hours ago by terry
Facebook accused of striking 'secret deals over user data' - BBC News
Emails written by Facebook's chief and his deputies show the firm struck secret deals to give some developers special access to user data while refusing others, according to MPs.

A cache of internal documents has been published online by a parliamentary committee.

It said the files also showed Facebook had deliberately made it "as hard as possible" for users to be aware of privacy changes to its Android app.
facebook  privacy 
6 hours ago by lehmannro
New Documents Show That Facebook Has Never Deserved Your Trust | Electronic Frontier Foundation
Another week, another set of reminders that, while Facebook likes to paint itself as an “optimistic” company that’s simply out to help users and connect the world, the reality is very different. This week, those reminders include a collection of newly released documents suggesting that the...
Facebook  Bürgerrechte 
7 hours ago by longfried
Facebook's hidden battle against ad-blockers • BBC News
<p>The methods Facebook uses to thwart ad-blocking technology have been criticised by web developers.

The social network injects dozens of lines of code in every page to make it harder for ad blockers to detect and hide sponsored posts. But that makes the website less efficient and stops software such as screen readers used by visually impaired users from working properly. The BBC has contacted Facebook for comment.

In order to block advertising, developers look for patterns in a website's code that can be consistently identified and hidden. It would be easy for a plug-in to spot the word "sponsored" or to find a container labelled "ad" inside the webpage code, so companies, including Facebook, use coding tricks to obfuscate their ads.

The tricks Facebook uses to fool ad-blocking plug-ins include:<br />• breaking up the word "sponsored" into small chunks only one or two letters long<br />• inserting extra letters, as in "SpSonSsoSredS", hidden to the viewer<br />• adding the word to all regular posts on the news feed, even ones that are not ads, and then using another piece of code to hide it on the non-ads.</p>

The convenience of the disabled is always the collateral damage in such wars; this one is ongoing, though the adblocking developers are <a href="https://github.com/uBlockOrigin/uAssets/issues/3367#issuecomment-420846004">doing their work in the open</a> by posting what they're looking for and finding on GitHub.
facebook  adblocking 
7 hours ago by charlesarthur

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