AAPL   5014

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Apple has a new TV show, so will it finally buy a big media company? No, says Eddy Cue.
We're trying to do things that are unique and cultural. ... We think we have a real opportunity in the TV space to do that with Apple Music and shows, and the things we're trying to do aren't being done by anybody else. ... So yes, to the extent if we wanted to do what everybody else is doing, then you’re right, we might be better off buying somebody or doing that.

But that’s not what we're trying to do. We are trying to do something that’s unique, takes advantage of our platforms and that really brings culture to it. ... Right now, we think we can do that with partners like Ben, and we don’t see that anywhere else.
AAPL  futureoftv 
6 days ago by shrinkingbundle

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